One of my favorite part-time jobs was being a tour guide at Lakefront Brewery while I was a teacher in Wisconsin. Every tour was a challenge because of who was in the crowd, sometimes there were beer enthusiasts, but not always. My goal was to get everyone to laugh and have a good time while I told them a little bit about how to make beer and what our company was all about. Every tour at Lakefront is a little different but since we were known as the best tour in Milwaukee every tour had to be good. Here is what one columnist, Mark Shuman from the Daily Herald, wrote about me:
While dispersing technical information about hops, yeast and grain, Lakefront tour guide Sarabeth Gidley was also a Santa Claus of beer samples. A middle-school teacher by day, her crowd-control skills no doubt came in handy.
"Anyone already been on the Miller's tour?" Gidley asked. A sheepish few offered hands. "They have a video and they have a lot of stats, but YOU GET ME!" she said. Promising to dance if we sang, Gidley started a tape and pointed to a cue card with a stick.
"One, two, three, four, five, six, seven, eight! Schlmeel, schlimazel, hasenpfeffer incorporated!"